Marketing Solutions for Contractors
Warm lead generation, direct booking funnels, and CRM automations built to support long-term growth
The Problem Businesses Face
Inconsistent lead system or low-quality leads that are sold to every contractor in the area
Leads slip away when follow-up stops and you’re out on-site.
Inactive online presence reduces trust, conversions, and organic lead flow
Simple & Effective Solution
All Leads are Pre Qualified
We start by learning about your business; what has or hasn’t worked, your ideal client, and overall goals. This funnels into a pre-qualification system for all leads.
Automated Follow Ups, Nurturing & Bookings
Quality leads and less work for you ;
No more wasting your time sending messages and emails back and forth with prospects.
Just Take Care of Estimates
Pre-qualified leads turn into appointments that go straight to your calendar and CRM. Get alerted and operate everything from your phone.
Consistent Lead Flow
No guesswork, no cold traffic, no shared leads — just real opportunities that help your business grow faster.
We don't sell random leads to every business in your area. Your custom-built system will deliver high-intent leads directly into your CRM and calendar.
How Your Pipeline
will Look
We bring warm leads into your business through targeted ads, SEO, and valuable content. Every lead is filtered through a custom form and qualified automatically based on your exact requirements. Once qualified, they’re routed into your CRM, where automations guide them to book an estimate with you.
From there, you handle the job and we keep the pipeline full. Our system makes it easy to turn strangers into booked projects and closed deals, without chasing leads or wasting time.
Who We've Helped
About Us
Social Content Plus builds complete lead generation and automation systems for contractors and service businesses. Our goal is simple: help you get consistent, qualified project inquiries through paid ads, CRM buildouts, social media content and automated follow-up.
Founded by Dan Pero, the agency evolved from a creative-focused social media shop into a performance-driven systems and lead gen partner. With experience in branding, an MBA, and hands-on work in sales, financial services, and tech marketing systems, Dan rebuilt the agency around what drives real revenue: lead generation, strong pipelines, and automation that works even when you're out in the field.
STILL NOT SURE?
Frequently Asked Questions
We are also will answer all of your questions on your free consultation call.
How fast can I start getting leads?
Most contractors begin receiving leads within the first 3–7 days after launch. Because we build your ads, CRM, and automations together, the system starts working immediately once it goes live.
Do you only run ads, or do you build out the whole system?
We build everything: your ads, CRM pipeline, automations, follow-up sequences, booking calendar, and qualification workflows. On top of that, we'll even optimize your online presence and run automations for you to secure more reviews from past and future clients!
Ads alone don’t fix the problem—a full system does.
How are the leads qualified?
Our system automatically asks screening questions, verifies interest, gathers project details, and pushes serious inquiries toward booking. You'll only deal with warm, engaged homeowners.
Every screening process is tailor-fit to your business. We make sure all qualifications that you require are met.
What kind of contractors do you work with?
We specialize with "home service pros." Contractors that work directly with consumers, completing projects for homeowners in their market. Our lead generation system is optimized for B2C and flexible to work
Can you handle the social posting as well?
Content is an optional add-on for contractors who want stronger credibility and better ad conversion rates.
Our core service — Lead Generation + CRM + Systems — works perfectly without it but we do recommend staying active on social media / online.
Do I need a CRM already?
No — we build a custom CRM for your business from scratch .You keep everything permanently and it is fully accessible from a mobile app.
This includes:
- Pipelines
- Tags
- Automated follow-ups
- Scheduling
- Lead tracking
- Reporting
How do your automations work?
4. How do your automations work?
When a lead comes in, your system automatically:
- Sends an instant SMS
- Emails the lead
- Follows up over several days
- Pre-qualifies them
- Pushes them to book a call/estimate
This ensures no lead slips through when you’re busy on job sites.
